The Walsh Agency
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ScentSational Technologies, LLC Announces Partnership with the NASA Food Technology Commercial Space Center
Jenkintown, Pennsylvania: ScentSational Technologies, LLC announces its acceptance as a Commercial Partner of the NASA Food Technology Commercial Space Center (FTCSC) program. At the request of NASA FTCSC, ScentSational has agreed to explore ways to apply CompelAroma®, ScentSational?s patented Encapsulated Aroma Release® technologies to NASA food and packaging material suppliers to enhance space food products? flavor, aroma, and taste.
CompelAroma technology encapsulates specially engineered FDA approved food grade flavors within the structure of plastic packaging components at the time of manufacturing. The result is a more aromatic and better tasting foods and beverages. CompelAroma offers an enhanced consumer experience of the contents without additives; including fats, sugars, calories or carbohydrates. CompelAroma?s may be released at package opening, product preparation, and consumption. Since aroma is a key factor in the enjoyment of foods and beverages, and since food designed for ease of eating in space sometimes requires compromises it taste, it is anticipated that CompelAroma will benefit the astronaut?s experience.
Barry Edelstein, ScentSational Technologies, CEO said, ?We are delighted to participate in the NASA FTCSC program. CompelAroma?s ability to enhance enjoyment of nutritional foods and beverages without compromising additives could be a valuable tool to improve quality of life in space.?
Traditional commercial applications of CompelAroma include employing it as a package design tool to enhance the aroma and taste of foods and beverages, developing and delivering signature aromas to build a more memorable relationship between the consumer and the brand and to help drive brand loyalty and repurchase.
NASA FTCSC Director Anthony Pometto said, ?Exploring ways to enhance the pleasure of consuming carefully selected, nutritional foods and beverages without compromising their healthful ingredients is an important part of our efforts. ScentSational Technologies may hold the key to making many nutritional meals more pleasurable, thus encouraging good nutrition and enhancing the quality of life in space.?
Founded in 1997, ScentSational Technologies leads the industry in developing, patenting and licensing Olfaction Packaging technology for food, beverage, pharmaceutical and consumer products companies. ScentSational began commercialization in late 2003 after five years of R&D and intellectual property protection initiatives.
For more information contact Barry M. Edelstein, President and CEO, ScentSational Technologies, 425 Old York Road, Jenkintown, PA 19046, (215) 886-7777, [email protected], or
Steven M. Landau, CTO, 425 Old York Road, Jenkintown, PA 19046, (215) 886-7777, [email protected].